Those integrations spanned commerce platforms including IBM WebSphere Commerce, Demandware, Oracle/ATG, SAP/hubris, Magento, and even custom transaction platforms. For example, Acquia, the leading cloud platform adopted this “Content for Commerce” strategy where their products and Drupal were integrated with their e-commerce platform. Drupal as the Anchorĭrupal has the capability to flawlessly integrate with the e-commerce architecture of a business. Given such a limited investment in the content management, businesses began looking for an ideal platform, which would house a strong CMS along with a best-in-class e-commerce system, something that Drupal is better equipped to handle.
Moreover, businesses have not added tools for managing their rich content rather, they have been more focused on capabilities that would make them scale above their competitors – omnichannel mode of shopping (mobile, kiosks, desktops, point of sale, etc.), order management systems (OMS), improved product information management (PIM), and other capabilities. Thus, one needs to have good knowledge of HTML because all the design needs to be added in a WYSIWYG editor to manage the content. Hence, there is no flexibility to manage this content. This is because Magento by default provides only a what-you-see-is-what-you-get (WYSIWYG) editor to manage content from either blocks or static pages. Why Magento Alone Is Not Enoughĭespite its myriad benefits Magento lacks in one distinct area: the content management system (CMS).
#HEADLESS DRUPAL EXTENTION FULL#
In addition, Magento gives full control of customer information, inventory, billing, products, and records for multiple websites and stores from a single admin dashboard. Its highly flexible platform enables you to add customized workflows to meet specific business requirements. It allows store owners to host a few products or thousands of products.
Being feature-rich, there are varied options available, which store owners can choose from. This makes it a perfect option for big e-commerce businesses or businesses with custom selling experiences, custom needs, etc. Given its multistore capability, multi-language options, complex configurable products, layered navigation, and more, it scores high when compared to other e-commerce platforms.
One of the best e-commerce solutions available is Magento, a name to reckon with. Then there is Magento – The Undisputed Leader in eCommerce By adding different forms of content, they can also retain customers’ attention spans and help them in their buying decisions. Given that, businesses have begun to work towards enhancing the customers buying journey such as improving product descriptions and product videos, customer testimonials, user-friendly GUI, etc. And, with their attention span decreasing by the day, if they do not get the information that they are looking for, be it at the click of a mouse or a swipe of a mobile or a tab, then they quickly move on to another site. With digital moving at a rapid pace, online consumers are now looking towards personalization or better experiences while making a purchase.
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